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What is foundational SEO and how and how can it lead to improved search engine rankings? It’s quite simple, foundational search engine optimization or SEO is the process of helping the search engine spiders understand what it is you do and how you do it.
The search engines are our friends and have one common goal, they want to provide you and I with the most relevant web pages to our search term. For instance, if you search for “dog collars for sale”, you want to be shown a list of web pages that have dog collars for sale, not a bunch of pages related to how to create your own dog collar.
Foundational SEO allows you to explain yourself to the search engines in a way that they can understand. Search engines cannot see pictures or videos (at least for now), and therefore they can only read the text on your pages. If your text is not very descriptive and you utilize a lot of graphics and pictures to complement the text on you web page, it is very easy for the search engines to become confused.
The search engines have provided us with the information necessary to accurately and descriptively tell the search engines what it is you do and how you do it in order to obtain better search engine rankings for the search phrases that are relevant to your business or web page.
It’s actually common sense, if you want to rank higher than your competitors for a specific search phrase, you simply must be deemed more relevant than your competitors in the search engines’ eyes. Higher search engine rankings can be obtained ethically by following the search engines guidelines and by describing what it is you do and how you do it in the language they understand.
We have provided more than 6400 customers with improved search engines rankings and succeeded 100% of the time. We have ever failed in almost 15,000 optimized pages because we understand how to tell your story in a manner the search engines understand. |